England’s Early RWC Exit – Opportunity Rather Than Fallout

Sophie Morris
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14 October 2015 by Sophie Morris

So, that’s it, England’s World Cup tournament is over. Of course, much has been said about the impact of that for all elements of the game. In terms of sponsorship, I believe there is an immediate impact but it needn’t be a long term one.

England team sponsors will drop leverage around the rest of the tournament. They have lost out on that ‘feel good factor’ a...

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